Showing posts with label facebook. Show all posts
Showing posts with label facebook. Show all posts

Facebook helps find 22-year-old Gorkha woman missing from Dooars

10:13 AM
NGO
Vivek Chhetri

Darjeeling, Feb. 26: From China to Canada, Delhi to Darjeeling, a motley group of people networked across continents to unite a 22-year-old woman with her family almost three weeks after she lost her way from a Dooars tea garden.

Chunnu Tamang went missing from Tulsipara tea garden near Birpara on February 7.

She was tracked, identified and united with her family at Salua in East Midnapore yesterday by several Facebook and WhatsApp users whom she hasn't met and will perhaps never see.

Chunnu had been staying in the tea garden with her mother Bela and three sisters. She lost her father few years ago.

Earlier this month, she lost her way while roaming in the plantation.

Her family lodged a police complaint and while they looked for her in the Dooars, Vivek Lepcha, 23, a graduate from St Xavier's College, Calcutta, got a call from a friend in Siliguri.

"He shared some photographs of a girl with me and said she was seen at the NJP station and added that she must have lost her way. He told me she had been seen in the area for three days. Since my friend is in a government service, he did not want to come out in public. I decided to post the photos on a Facebook page called The Darjeeling Chronicle," Lepcha said.

The Darjeeling Chronicle page lists news and events and it has multiple administrators not only from Darjeeling, Calcutta, Mumbai and others cities of India but also from Canada, the Netherlands and the United States. The page has more than 48,000 followers.

Rinchu Doma Dukpa, one of the administrators, said: "We received the message on February 10 and as soon as we put it up, it was shared 2,400 times. It seems that Rajen Chhetri from Delhi informed Rangu Souriya of Kanchenjungha Uddhar Kendra (an NGO) based in Siliguri, about the message."

Souriya rushed to NJP but by then, Chunnu had left the area.

"She went missing again and all of us were very worried," Dukpa said. "We got information about the girl from Bikash Lama, Ugen T. Bhutia, Simran Sharma (in Calcutta) and Sanjeev Rai."
Facebook helps find 22-year-old Chunnu Tamang missing from Dooars
Facebook helps find 22-year-old Chunnu Tamang missing from Dooars
Bikash, 38, a businessman from Jaigoan in the Dooars, said: "When I saw the post on Facebook, I decided to share it and some of my friends from Birpara told me about the girl's family. Since the FB post said she was seen in NJP, I, along with some of the girl's relatives, went to NJP station but we could not find her."

By this time, other pages on Facebook, like Dooars Express and Hamro Darjeeling, had also shared the posts.

Sanjeev, 30, a travel guide from Alubari in Darjeeling, managed to get in touch with Chunnu's eldest sister, Binu, who works in Chennai.

"I saw a post on FB pages Hamro Darjeeling and Darjeeling Chronicle. I also saw another post stating that someone had gone missing and a contact number had been given," Sanjeev said.

When Sanjeev called that number, he found it was Binu's

On February 21, the DC team received a message from Anmol Mukhia, a international relations PhD scholar from Jilin University, China.

"Anmol had shared the girl's photographs posted by Bishal Tamang from Salua in East Midnapore," said Dukpa.

Anmol in a WhatsApp message from China said: "I had seen a post about a missing person. Once I got the pictures shared by Bishal Tamang, I send those to DC."

Bishal said they got a call from police "saying a girl who spoke Nepali was found walking aimlessly on a highway. They asked if we could help. We tried speaking to her but she could not give proper answers. Sometimes she said she was from Delhi and then she named other places. She was admitted to the sadar hospital here," said Bishal.

Bishal then posted the woman's pictures on the Hamro Darjeeling page. Eventually Amnol came across the posts. "I contacted DC," said Anmol.

The DC got in touch with Sanjeev Rai, who had helped identify Chunnu. "I contacted Binu in Chennai, who confirmed that it was her sister," said Sanjeev.

Binu said: "I heard from my friend that pictures of my sister, who had gone missing from the garden, were being circulated on Facebook. My friend shared the pictures and mentioned my phone number along with that. Later, I was contacted by some people who informed me about my sister. I am relieved that she has been found in Salua (around 800km) from the estate. My mother and relatives reached Salua yesterday. They are on their way home today."

Note Kudos to The Darjeeling Chronicle team, keep up the good work..

Telegraph

DAWN ORGANIZES HEALTH CAMP AT RED BANK T.E

8:38 AM
DAWN (Darjeeling and Dooars Tea Workers Relief Organization) organized a health camp at Red Bank tea estate in Banarhat in Jalpaiguri district in West Bengal where workers are suffering from severe malnutrition and even deaths due to starvation have been reported.

The following Report was published by  DAWN  in a social networking site.

Reported deaths of workers due to starvation in the tea gardens of Dooars had been bothering many of us this past winter, and it was the death of Sunita Oroan which made us realize that merely writing out our outrage on Facebook and other social media forms is not going to help. That is when a group of us decided to do something to help the starving workers ourselves, instead of waiting for the government to intervene.
DAWN ORGANIZES HEALTH CAMP AT RED BANK T.E
DAWN ORGANIZES HEALTH CAMP AT RED BANK T.E
The formation of the Darjeeling and Dooars Tea Workers Relief Organization – DAWN was necessitated due to government inaction, and we are thankful to all of you for your support, encouragement, enthusiasm, ideas and willingness to step-up and help.

People who are from Darjeeling and Dooars region, and those who are associated with our region gradually started to connect with us from across the world, and offered to stand with us in our mission to provide help and relief to our brothers and sisters in the tea gardens who are in need.

With incredible support from our volunteers, our donors, our supporters, local people, and our collaborators – “We With You” and “Kalimpong Deurali Sangh” we were able to organize a medical camp on the 22nd of June, 2014.

Dr. Sharon Foning and Nurse Asmita Chettri from Kalimpong, and Dr. Chaudhari from Siliguri led the medical camp, with the help of around 20 volunteers.

We were able to provide check up for around 250 people, majority of whom were women and children. The locals are suffering from all kinds of ailments related to starvation and malnutrition. Majority of the women are anemic, and almost all the patients had some or other forms of chest ailment. Children are suffering from malnutrition and are severely deficient in vitamin and minerals.

Thankfully, we had enough of basic medication and we could provide antibiotics, vitamins and basic cough syrups to the patients. However, what we have provided is merely temporary relief and we will be working towards providing a long-term and permanent solution, for which we will need all of your help.

We thank Dr. Sharon Foning, Dr. Chaudhari and Nurse Asmita Chettri whose incredible help, commitment to helping the society and love for our community made this medical camp possible… You all cared and stood up, when many others chose not to. On behalf of DAWN and our members, we thank you guys from the core of our hearts and we hope that you will continue supporting our cause.

Team “We With You” and “Deurali Sangh, Kalimpong” were more than partner organizations, they were the force that drove our mission forward. Thank you guys so much for making the camp a success. Thank you for helping us from collecting medications to distributing them. The success of the camp is all due to you. We look forward to more such collaborative partnerships in the future.

We thank Mr. Shakti Thapa of Red Bank Tea Garden who has been our pillar of support in the area from day one. Mr. Shakti has been of tremendous help to us to liaison with the locals appraised us on their real issues and problems facing their community, and helped in setting up the medical camp. This camp would not have been possible without all of your help.

Ms. Sandhya Pradhan from Gorkha Channel has been of incredible help to us, in documenting the Red Bank issue and also the medical camp. Thank you.

We thank all our volunteers from DAWN, “We With You” and “Deurali Sangh” for your kind help and support.

Last but not the least, we thank all the donors who have helped and supported us, what we are doing would not be possible without your generous support. Thank You!!

What started as a small group of people wanting to act, instead of react... led to the formation of the Darjeeling and Dooars Tea Workers Relief Organization – DAWN, and we are hopeful that more people will join our cause.

Source: Darjeeling and Dooars Tea Workers Relief Organization - DAWN

Facebook gets world wide donors for Deepa Rai, a momo girl

9:49 AM
Facebook has not taken away from 17-year-old Deepa the drudgery to earn her meals, but it has brought donors’ cash to her doorstep.

The girl’s account of how she sold momos every evening after her daily journey to study in a school 37km away from her home in the Buxa forests was published in The Telegraph on May 22.
Read : Girl who sells momos scored 66 % in CBSE, worried about further studies expense


World-wide donors’ web connects with momo girl
Deepa Rai got 66 per cent in her Class X CBSE exams in the results released last month.

The score was not exceptional. But add to that the trip Deepa made to school, and a hard statistic — that 18 students out of every 100 drop out of secondary school every year in the state, many of them driven by poverty. The score may then seem harder to achieve.

Santlabari, where Deepa lives in Jalpaiguri district, is 30km from Alipurduar town.

On the map, the forested India-Bhutan border is closer to Santlabari than any town in north Bengal with an Internet connection. The village is in the Buxa Tiger Reserve area.

Deepa’s trip to school was more of a journey than a daily commute.

To reach Little Flowers English School, Deepa would leave home at 6.30am, walk 5km to Jayanti More through the Buxa Tiger Reserve. There she would take an autorickshaw to Rajabhatkhawa. Then another autorickshaw would take Deepa to Damanpur in Alipurduar town, where her school bus would pick Deepa up. It took three hours. The routine was repeated on the way back.

But another journey, a more pleasant one that spanned several continents, awaited Deepa’s story.

Deepa had been unsure if she would study in Class XI given her family’s weak financial condition — her father is a small farmer and her dumpling shop is the only source of stable earning. But she is not unsure anymore.

By mid-June, donors from as far as Canada, Australia and Kuwait, and closer home in Delhi and Bangalore had sent the schoolgirl Rs 37,000.
Donations collected so far for Deepa Rai - Photo DC
After the report came out in the Metro section of this paper, Deepa’s story kind of took a life of its own.

It went on the Internet — through the paper’s website — and was picked up by a Facebook group in Darjeeling town.

In Darjeeling, Rinchudoma Dukpa took the first step. “The initiative started following a report in The Telegraph, and was picked up by local news sites,” she said.

Dukpa said she contacted the Facebook page administrators for Darjeeling Chronicle, the group on the social network that highlights news reports and events in the Darjeeling hills.

She requested members of the group if they would “open a bank account for Deepa (after speaking to her). The administrators contacted the principal of Little Flowers,” Dukpa said.

The principal got the Darjeeling Chronicle team in touch with Kiran Chhetri, a teacher in Santlabari who had been helping Deepa and other students from this remote village for several years.

Chhetri did the legwork of contacting all the donors who wanted to help Deepa but were scattered across the globe and did not know how to reach out to her. “Mr Chhetri provided (the donors) the account details,” Dukpa said.

“People have contributed from as far away as London and as close as Hamiltonganj, which is a few kilometres from Santlabari. A professor in Uttarakhand offered to educate the girl if she was willing to leave home,” Dukpa said.

On June 1, she received Rs 5,000 from a lady who was from Darjeeling but now worked in Calcutta. Subala Deewan said she came to know about the girl’s struggle after reading the paper. “I decided to help. I went to Hamiltonganj, where my sister stays, to hand over the money to the girl. I pray to the almighty for her success,” Subala said.

Deepa said she could not believe her luck. “I have received Rs 37,000. I am very happy and grateful to The Telegraph,” she said.

“The way people have helped me, I am confident I will not face any financial difficulty in the future. So many people have got in touch with me,” she said.

Asked about the donations, the overjoyed girl reeled off names of people in far off places. Deepa had heard about Facebook but never seen a page of the social networking site. “One person from Kuwait whose name is Gajendra has sent Rs 2,500. Someone has sent Rs 5,000 through Western Union. Subala Deewan gave me Rs 5,000. One person named Siddhartha Rai has sent Rs 2,000. I never imagined that people from different parts of the world would come forward to help me,” she smiled.

“I will use this money to pay my tuition fees and my transport expenses every day.”

She said her school principal had told her that many others had taken my account details from him.

“He has assured me that all the money that people are donating would reach me.”

Deepa said she “will take admission in Little Flowers to study humanities in Classes XI and XII”.

The school said it would assist Deepa with free tuitions and hostel accommodation.

Under child labour laws, Deepa’s work of making and selling dumplings can be categorised as hazardous, as it involves the use of fire, and hence illegal. But to keep the family running, Deepa may need to work in the shop with her elder sister, who had to drop out of school to support the family.

Little Flowers’ tuition fee is Rs 1,000 a month and Deepa would spend Rs 60 for autorickshaw rides daily. With her family’s income of around Rs 6,000 a month, Deepa would have needed all the help she got. “My sister Hema runs the shop alone when I go to school. After returning from school around 7pm, I make momos and sell them,” Deepa had said earlier.

Sandeep Karkun, the director of Little Flowers, said the institution was “proud of the girl”. He had got calls from Perth in Australia, Delhi and Siliguri.

“They have taken all the details about Deepa,” Karkun said. He said if Deepa found it difficult to pay the school fees, the institution would teach her for free and allow her to stay in the hostel without any charge.

“I have told Deepa that she can stay in our hostel if she wants to. She was uncertain if she could study further. But on May 31 when she came to me, she was confident that she would. We want her to continue studying and we will see to it,” he said.

Source: Telegraph

Sikkim girl fallen prey to an online scam, lost Rs1.95 lakh

1:45 PM
Gyalshing West Sikkim - A girl has fallen prey to an online scam and lost as much as Rs1.95 lakh as she was tricked by her facebook friend named William Jackson from UK, which was later found to be fake. They were active online friends and had been chatting with each other on the social website since April 2, 2014.

Sikkim girl fallen prey to an online scam, lost Rs1.95 lakh
Online Scam
The friendship eventually grew and they started talking on phone. During one of the conversation her friend expressed his intensions to send some gifts and money. However, the shipment required some amount to be paid as courier charges, anti-terrorism charges and money registration charges as per government rules. This is when a lady agent and apparently a friend of William Jackson, contacted the girl and provided her with a few bank account details to deposit the money. The innocent girl deposited a total of Rs.1.95 lakh.

However, suspicion arose when the agent asked the girl to fill a form and demanded extra money. When she inquired with the bank, the money she had deposited were already withdrawn. The lady agent too stopped taking her calls, while her online friend has also since been offline.

It was learned nine bank accounts where the girl deposited the amount into were from different states and under different names. The girl has written to the SBI to freeze the fake accounts and have also filed a police complaint. A case under section 420/468/34 and R/S 66 D IT Act 2000 has been registered.

Source:EOI

Enos Das Pradhan BGP President Condemns National Gorkha Council

8:04 PM
Bharatiya Gorkha Parisangh (BGP) condemns the formation of the National Gorkha Council an alternative to Gorkhaland proposed by CK Shrestha a noted intellectual and dramatist. Shrestha has come with an idea of National Gorkha Council a national organization to find an enduring solution to the identity problem of the Gorkha community.His statement had come up while addressing a function held in Guwahati by Gorkha Bharati Bichar Mancha.BGP President insisted only and only Gorkhaland would be an apt solution to the crisis , which on historical basis, dates back to more than 108 years.


Enos Das Pradhan BGP President Condemns National Gorkha Council
Enos Das Pradhan BGP President 
Enos Das Pradhan National President at Bharatiya Gorkha Parisangh came up with the Facebook update -

"Only separate state is the solution of all century old problems faced by the Gorkhas across the nation and the Bharatiya Gorkha Parisangh is committed to this cause and consistently leading this movement since 2006. When there is a need for all pro-separate state (Gorkhaland) groups to come under one platform the proposed formation of the national Gorkha Council as an alternative to the demand of Gorkhaland must be condemned from all quarters as this is an attempt by those anti-Gorkhaland forces engineered by the external sources to weaken the movement. The proposal has sent a wrong message accross the nation and I urge all Gorkha brethren in the Country to be careful of such divisive activities of such individuals."

Facebook buys WhatsApp for $19 billion

11:24 PM
In a play to dominate messaging on phones and the Web, Facebook has acquired WhatsApp for $19 billion.

That's a stunning sum for the five-year old company. But WhatsApp has been able to hold its weight against messaging heavyweights like Twitter (TWTR), Google (GOOG, Fortune 500) and Microsoft's (MSFT, Fortune 500) Skype. WhatsApp has upwards of 450 million users, and it is adding an additional million users every day.

Facebook buys WhatsApp for $19 billion
Facebook buys WhatsApp for $19 billion

Referring to WhatsApp's soaring growth, Facebook CEO Mark Zuckerberg said on a conference call, "No one in the history of the world has done anything like that."
WhatsApp is the most popular messaging app for smartphones, according to OnDevice Research.

Buying WhatsApp will only bolster Facebook's already strong position in the crowded messaging world. Messenger, Facebook's a standalone messaging app for mobile devices, is second only to WhatsApp in its share of the smartphone market.
Related: 5 key moments that changed Facebook

Similar to traditional text messaging, WhatsApp allows people to connect via their cellphone numbers. But instead of racking up texting fees, WhatsApp sends the actual messages over mobile broadband. That makes WhatsApp particularly cost effective for communicating with people overseas.

That kind of mobile messaging services have become wildly popular, with twice as many messages sent over the mobile Internet than via traditional texts, according to Deloitte. But most of the messaging industry's revenue is still driven by text messaging.

On the conference call, Facebook said it is not looking to drive revenue from WhatsApp in the near term, instead focusing on growth. Zuckerberg said he doesn't anticipate trying to aggressively grow WhatsApp's revenue until the service reaches "billions" of users.
WhatsApp currently charges a dollar a year after giving customers their first year of use for free. WhatsApp CEO Jan Koum said on the conference call that WhatsApp's business model is already successful.

That indicates Facebook bought WhatsApp to add value to its existing messaging services, as well as for the long-term potential of the company.
Facebook bought Instagram for $1 billion in 2012 for similar reasons: As young social network users gravitated towards photo-sharing, Facebook wanted to scoop up what could have eventually become a big rival.

Like Instagram, WhatsApp will function as an autonomous unit within Facebook, with all the existing employees coming in as part of the deal.

Facebook (FB, Fortune 500) said it will pay WhatsApp $4 billion in cash and $12 billion in stock. WhatsApp's founders and staff will be eligible for for another $3 billion in stock grants to be paid out if they remain employed by Facebook for four years. Koum will also join Facebook's board of directors.

Source:money.cnn.com


Facebook wants to read your private SMS - Kaspersky

12:01 AM
NEW DELHI: Leading social media company Facebook wants to read SMSes and other confidential information of people on the Android mobile phone platform, cyber security firm Kaspersky said today.

"Over the last few days there has been a constant scrutiny over Facebook having access to your SMS. Buried within the latest update for Facebook's Android app is a feature that is causing growing concern among some users," Kaspersky said in a statement today.

No immediate comments were received from Facebook. Facebook is one of the companies that has been accused by US Whistleblower Edward Snowden of sneaking in to private information to help National Security Agency of US in spying at global level. The social media firm has denied that allegation.

The Facebook application at the time of installation on Android mobile phones seeks certain permissions and the updated version now asks users to allow it "Read your text messages (SMS or MMS)".


The social media's logic behind seeking access to SMS is that "if you add a phone number to your account, this allows us to confirm your phone number automatically by finding the confirmation code that we send via text message".

The updated Facebook application now wants to "Read calendar events plus confidential information" which it justifies as it is required to allow "the app to show your calendar availability (based on your phone's calendar) when you're viewing an event on Facebook".

Facebook sends code via SMS that has to be entered when a user registers with the social media website which in a way helps the company verify the authenticity of users twice.

"Two-factor authentication provides an extra level of security, so it's good to see Facebook providing this option ... As a final note, we'd urge people to carefully check the permissions requested by any app when you first install it," Kaspersky Lab's Principal Security Researcher David Emm said.

Kaspersky added the permissions also grants access to multimedia messages, for which reason is not explicitly given.

It expressed apprehension on the word 'automatic' used in the permission sought by Facebook.

"...the key, it seems to lie in the word 'automatically'. Surely the app doesn't need to do this automatically. Facebook could simply prompt me to type in the code manually. Or, at the very least, provide this option," Kaspersky said.

It added that this may be an innocent feature "but in the light of growing concerns about online privacy, such an option would help to allay people's fears".

Facebook is reported to have 93 million users in India out of which 75 million access it from their mobile phone as of December 2013.

The permissions sought by Facebook are apart from similar permissions sought by Google's Android platform in the name of Facebook.

The social media company on its website said: "Keep in mind that Android controls the way the permissions are named, and the way they're named doesn't necessarily reflect the way the Facebook app uses them. We realise that some of these permissions sound scary, so we'd like to provide more info about how we use them."

On the issue of permission sought by Android to access information and edit feature in user's phone, Google has earlier said, "Its an app which you (user) have choice of installing."

Facebook - with more than 1.2 billion users worldwide - is celebrating its 10th birthday amidst challenges of keeping its original base of young users with new innovative social networks coming to the fore.

The company was launched by Mark Zuckerberg on February 4, 2004, from Harvard University.


Source:economictimes

Facebook introduced shared photo albums by multiple users

1:04 PM
Having introduced new features like embedded posts, hashtags and ability to add images to comments in the recent past, Facebook, reportedly, has now come up with a new feature which lets users create shared photo albums, thereby allowing multiple users to upload photos to them.

Facebook shared photo albums by multiple users

According to a Mashable report, the original creator of a shared photo album will have an option to add contributors to the album, and each contributor will be allowed to add up to 200 photos to the album. This means 10,000 photos can be uploaded to a shared photo album. Earlier, users could only upload photos to their own albums, and each album was limited to 1000 photos.
The new shared photo albums offer three privacy settings - public, friends of contributors and contributors only. It gives the album creator right to decide who can have access to the group's images.
Also, one who creates a shared album could either retain total control over album invitations or allow contributors to invite others to the album. Shared albums seem to be of use in case of group events like camping trips, weddings, parties and reunions. Once rolled out, the new feature is likely to save people from creating and viewing multiple albums of the same event.
The new feature is said to have been built during one of Facebook's company-wide hackathon sessions. Facebook will initially roll out this new feature to the English users before it expands globally.

Bharti arrested for Facebook post on Durga's suspension

12:36 PM
Bharti, author of various books dealing with problems faced by Dalits, in his post said that the Gautam Budh Nagar SDM was suspended for alleged demolition of wall of a mosque.

Bharti arrested for Facebook post on Durga's suspension

He went on to say that in Rampur a madarsa was recently demolished and its manager was placed behind the bars but no action was taken against the officials who were deputed to demolish the institution.

The madarsa was demolished because it was allegedly constructed on the land of a graveyard, sources said.

In his post, Bharti said it is the 'will and wish' of the Urban Development minister Azam Khan which prevails and not the law of the land.

In the complaint, Azam Khan's PRO Fasahat Ali Khan alleged that Bharti had made a derogatory remark against the UP minister.

On the complaint, a case was registered against Bharti at Civil Lines police station and he was arrested, police said.

Bharti was produced before the court of chief judicial magistrate VK Pandey, which granted him bail.

Source: hindustantimes.com

Facebook lets share social network posts at blogs now.

1:08 PM
Facebook on Wednesday began letting people share social network posts at blogs or other spots on the Internet.

Facebook lets share social network posts at blogs now.

 An Embedded Posts feature being tested out at CNN, Huffington Post, Bleacher Report, PEOPLE and Mashable websites lets Facebook members broadcast posts in real-time to broader online audiences.

"We are beginning to roll out Embedded Posts to make it possible for people to bring the most compelling, timely public posts from Facebook to the rest of the Web," Facebook software engineers Dave Capra and Ray He said in a blog post.
    
"When embedded, posts can include pictures, videos, hashtags and other content," they continued. "People can also like and share the post directly from the embed."
    
Facebook posts that people allow to be shared publicly can be fired off to blogs or selected outside websites, with the list of venues to grow quickly, according to the engineers.
    
Examples given by Facebook included an official British Monarchy Page publishing a picture of the Duke and Duchess of Cambridge with their newborn son.
    
"Every day, public figures, journalists and millions of regular people share their thoughts on what's happening around the world on Facebook publicly," Capra and He said.
    
"Many journalists post detailed commentary about world events from their Facebook timeline."
    
The Twitter-style feature is being added as California-based Facebook works to expand its presence on the Internet and its appeal to members increasingly accessing the Internet on the go with smartphones or tablets.

Source: hindustantimes.com

Facebook hashtags don't work

8:27 PM
NEW YORK: This ain't Twitter, hashtags don't work here! 

Using hashtags in Facebook posts may be a fun strategy for companies trying to grab the attention of consumers, however, it doesn't appear to be paying off, a new study has claimed. 


Facebook hashtags don't work
Facebook hashtags don't work
The study by a social media analytics firm showed that although 20 per cent of Facebook posts among top brands now include hashtags, however, there is no evidence that such tactics is influencing their engagement. 

Hashtags provide users a way to group messages of similar content. 

Researchers show that posts using the newly introduced hashtags perform only as well as those without it, suggesting that users are not yet finding brand posts by their tags. 

The study showed that visual content is by far the primary driver for engagement on Facebook. 

Pictures posted by top brands average more than 9,400 engagements, which includes likes, comments and shares, per post, while videos average more than 2,500, 'BusinessNewsDaily' reported. 

Researchers said when it comes to text posts, brands must walk a fine line. 

Analysis of more than 500 status updates from the top brands shows that the longer a status update is, the less engagement it typically receives. 

However, if a status update is too short -- less than 50 characters -- it may not be long enough to capture viewers' attention or provide the necessary context to drive the number of likes, shares and comments a company would like. 

"For most brands, Facebook is no longer just a network; it has become the hub of their social marketing efforts and one of the most effective ways to engage with fans," said Adam Schoenfeld, CEO of the firm Simply Measured. 

Source : economictimes

Facebook quietly working for expanding into inexpensive cellphones

12:06 PM
MENLO PARK, Calif. — Facebook has been quietly working for more than two years on a project that is vital to expanding its base of 1.1 billion users: getting the social network onto the billions of cheap, simple “feature phones” that have largely disappeared in America and Europe but are still the norm in developing countries like India and Brazil.


Facebook has been quietly working for expanding into inexpensive cellphones

Facebook soon plans to announce the first results of the initiative, which it calls Facebook for Every Phone: More than 100 million people, or roughly one out of eight of its mobile users worldwide, now regularly access the social network from more than 3,000 different models of feature phones, some costing as little as $20.

Many of those users, who rank among the world’s poorest people, pay little or nothing to download their Facebook news feeds and photos, with the data usage subsidized by phone carriers and manufacturers. 

Facebook has only just begun to sell ads to these customers, so it makes no money from them yet. But the countries in which the simple phone software is doing the best — India, Indonesia, Mexico, Brazil and Vietnam — are among the fastest-growing markets for use of the Internet and social networks, according to the research firm eMarketer.

Like many other giants of the technology industry, Facebook is struggling with the seismic shift of its customers away from computers to mobile devices and the erosion of profit that can bring.

Last year, the company overhauled its apps for Apple iPhones and Android-based smartphones to improve mobile access while introducing new types of ads that nudge users to install a new game or other apps on their phones. But customer growth in developed markets like the United States has still slowed markedly because just about everyone who wants to be on Facebook has already joined the network.

Analysts say Facebook has a powerful opportunity to win the long-term loyalty of millions of new global users by giving them their first taste of the Internet through Facebook on a simple cellphone.

“In a lot of foreign markets, people think that the Internet is Facebook,” said Clark Fredricksen, a vice president at eMarketer.

Those users, Facebook hopes, will become more attractive to advertisers as their incomes grow and they gain broader access to the Web.

The feature phone project was driven by a small group of people who joined Facebook in 2011, when it purchased a start-up called Snaptu. The team had to re-engineer Facebook’s software to drastically shrink the amount of data sent over slow cellular networks. They also had to find a way to quickly display familiar Facebook features like chat and photos on phones with very basic computing power and low-resolution screens.

“We actually run the apps on our servers,” said Ran Makavy, who was chief executive of Snaptu and now runs Facebook’s feature phone project. “The result was something that looks almost like a smartphone app.”

The software has features that are common in more advanced versions of Facebook, including sticker-size emoticons in chat and Instagram-style filters to dress up photos. (Facebook for Every Phone can be used by feature phone customers anywhere, including those in the United States. It can be downloaded from Facebook using the phone’s mobile browser or obtained from app stores operated by the phone maker or independent companies like Getjar.)

Brian Blau, who studies consumer technologies at the research firm Gartner, said that given Facebook’s mission of linking the entire globe through its service, it needed to reach out to the least tech-savvy customers.

“They talk about socially connecting the world together,” he said. “They can’t do that until they connect people who don’t have smartphones or computers.”

To understand how far Facebook has come in its approach to mobile devices, consider this: until two years ago, the only way to sign up for the service was through a Web browser, which is much slower to use than an app. Facebook originally viewed phones as mostly useful for posting status updates, not as a primary way to access the service, said Javier Olivan, who heads Facebook’s growth team.

Eventually, the company realized that tens of millions of people in developing countries were eager to try Facebook but had no access to a computer, nor could they afford the $600 iPhones or $40-a-month data plans common in the developed world.

“It became very obvious that the next wave of users would come on mobile only,” Mr. Olivan said in an interview last week.

To go after those customers, Facebook spent a reported $70 million to buy Snaptu, an Israeli company that had begun to offer primitive versions of Facebook and other apps on simple cellphones.

The acquisition “unlocked an opportunity for us,” Mr. Olivan said.

From virtually no users on feature phones a couple of years ago, the company has grown to 100 million active users. Facebook declined to offer any specific predictions about the growth of its service on either smartphones or feature phones.

The immediate prospects of making money from feature phone users are modest. During the first quarter of this year, Facebook got only 24 percent of its $1.5 billion in revenue from outside of the United States, Canada and Europe. It is just beginning to ramp up its mobile advertising revenue, which was 30 percent of its overall global ad revenue in the first quarter. Those mobile ads are not as profitable as desktop ads, whose growth is flat.

The company will report its second-quarter earnings on Wednesday, but analysts expect that developed markets will be the biggest source of Facebook’s revenue and profit for a long time.

Still, there is a longer-term business opportunity, for both Facebook and its phone industry partners, as mobile usage grows in Asia, Latin America and Africa.

Facebook has struck promotional deals with phone makers like Nokia, which in May announced a $99 feature phone called the Asha 501 that includes free Facebook access for customers of certain carriers, including Bharti Airtel, which serves India and much of Africa.

The social network gets legions of new users from such deals, and the carriers and phone manufacturers hope that once customers get a taste of the Internet through Facebook, they will be willing to pay for more data access and better phones.

“It drives people to use data,” Mr. Makavy said.

Mr. Olivan said Facebook has found that many users of the feature phone software, despite slow and erratic data connections, are more engaged with the service than customers using iPhones on fast networks. That engagement might be attractive to advertisers.

The development of the feature phone technology, which is five to 10 times more efficient than Facebook’s smartphone apps, has paid other dividends, teaching the company how to improve the rest of its software.

“We’re working on bringing a lot of the ideas into smartphone apps,” Mr. Olivan said.

But Mr. Makavy says he sees a strong future for the feature phone version of Facebook. Even in places where sales of new feature phones are slowing, use of the mobile Internet on them is growing.

“Before, maybe 2 percent were connecting,” he said. “Now it’s like 25 percent. I think there is a pretty long runway still.”

Facebook facelifts - growing trend in India

11:21 PM
"If you don't look good on Facebook, then how will you make contacts?" That's the opening line of an online video that sheds light on what is said to be a growing trend in India: Facebook facelifts.
Facebook facelifts -  growing trend in India
Facebook facelifts -  growing trend in India

"Facebook facelifts are relatively minor procedures that people in their 20s and 30s get done to improve their pictures on social media," plastic surgeon Dr. Ajay Kashyap, says in the video that has been picked by Mashable and other publications.

Facebook user Jasmeet Singh, who admits in the video he's 'looking for a partner' via the world's most popular social network, wants to go in for a liposuction procedure because his Facebook friends say he should look thinner in pictures posted on the website.

Singh is not alone in this quest for 'Likes' and more. In the video, Anuradha talks about the great Facebook comments she got from friends and family after she got laser work and chemical peel done on her face.

But all this popularity comes at a cost. While minor procedures like Anuradha's cost between Rs. 25,000 and Rs. 30,000 ($500), chin augmentation procedures, said to be very popular with men wishing to get rid of the dreaded double-chin, can cost over Rs. one lakh ($2000).

With such high costs, wouldn't digitally editing or 'photoshopping' your pictures be an easier and cheaper option? Pooja, who underwent a laser surgery to get rid of a 'bump' on her forehead, says that would amount to cheating. "You have to meet people in real life too. If you don't look the same as in your photo, then it's sort of fake, isn't it?"

The irony may have been lost in translation, but Dr. Anip Dhir, plastic surgeon, believes the trend will only grow further, as more and more Indians get online and start using social networking sites.

Video

 
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